Tag Archives: Cross Techno Works

Here’s How a Mobile App Helps You to Win Local Business

The smartphones have become highly important in the day to day life of the 21st-century people. With the growing use of smartphones, the demand for application development company is also increasing. Whether you have a large enterprise or a small business or even a local business, mobile apps are equally vital for your success. Some of the important ways in which the mobile apps prove to be beneficial for local business are:

  • Geo-Targeting

Geo-targeting is one of the most important reasons why you must have a mobile app for your local business. With the use of geo-targeting technology, you can easily target and attract potential customers via the location-specific messages. The feature enables you to send messages about special offers to the people living in close proximity to your business. While enabling a better focus on target customers, it helps in lowering your marketing costs and enhancing business outcomes.

  • Better Customer Service

The ability to provide better customer services is another strong reason why you should hire an app design and development company and develop a mobile app for your local business. Quality services and assistance is what every customer expects from a business.

The quality of customer services offered by a business has a significant impact on the reputation of the business. Mobile apps help in resolving the queries of customers anytime and anywhere. With the ability to serve customers better, mobile apps help in growing the demand of your local business.

  • Customer Loyalty Programs

Customer loyalty programs are another important way of how mobile apps help in growing your business. The apps help you in offering loyalty rewards to your customers. The customers who download your app will get exclusive offers and deals.  It not only engages your customers but also helps in increasing your revenues in the long run.  It helps in making your customers feel important and valued that ultimately makes your local business successful.

  • Reminders and Schedules

When you want to provide optimum convenience to your customers, you need to work with an apps development services provider and get a mobile app developed. Especially for service-based businesses, mobile apps prove to be very helpful. Customers can easily make appointments through the app, and it also proves to be a time-saver for the business. Moreover, using the app, you can even send notifications or reminders in order to confirm the appointments of your customers, thereby saving both time and effort.

  • Payments

An important benefit that mobile app provides the local businesses is the ability to get payments through the app. While there are various mobile payment options, businesses can avail of optimum solutions. Without the need for any customization, the local businesses can easily accept payment from the customers through the app.

Apart from the above benefits, local businesses can also reach out to new customers through the mobile app. Cross Techno Works helps in developing the best mobile for local businesses in order to provide them with exceptional outcomes. With the help of the qualified expert professionals of the web design and development company, your local business can gain a competitive edge and grow more successful.

Security Issues App Developers Need to Deal with While Developing a Mobile App

With the rise of digitalization across the globe, more and more mobile apps are being developed. The increase in the use of mobile devices leads to growth in the number of mobile apps. But these mobile apps are increasingly becoming vulnerable to attacks owing to the various loopholes. In order to prevent such attacks, the app design and development company needs to focus more on security issues.

Some of the security issues that the app developers have to deal with during the development of the mobile app are listed below.

1. Writing Secure Code

Any weakness in coding can create an opportunity for hackers to attack the mobile app. To prevent the easy exploitation of the codes, developers need to write highly secure codes. While hackers can easily reverse the app code and make the wrong use of it, writing a hard code makes it difficult for them to break it. Following the agile development strategy and updating the code at regular intervals can also prevent hacking of the app.

2. Using Authorized API

While providing apps development services, developers need to make use of the authorized API only in the app code. Using unauthorized APIs makes it easier for hackers to conveniently use your data. On getting access to the system through unauthorized API, they can use it for malicious purposes. Authorized APIs help in providing optimum security to mobile applications.

3. Data Encryption

Data encryption is one of the best ways to build a highly secured app. With decryption, reading the data becomes difficult for hackers. It helps in effectively saving the data from malicious activities. Even if the data gets stolen, the hacker won’t be able to decrypt it, thereby offering optimum protection to your sensitive data.

4. Use of High-Level Authentication

An application development company understands the importance of authentication mechanism for the security of mobile apps. Weak authentication can make mobile apps highly vulnerable to attack. The experienced app developers focus on using high-level authentication like strong passwords in order to make the mobile apps secure. Using multi-factor authentication is another effective way of securing apps. 

5. Repeated App Testing

Testing the mobile app repeatedly over time is important owing to the ever-changing security aspects. Developers need to have an idea of the latest security trends in order to protect the applications effectively. Conduction penetration testing can help in detecting the vulnerabilities and finding ways to reduce them. 

6. Using Libraries Carefully

While building the code for mobile apps, the developers often require using third-party libraries. The app developers need to use the libraries carefully, as most of them may not be securing. Any flaws in the library may enable hackers to crash the system by making use of the malicious code. Testing the code while using the libraries can help. 

Having knowledge about the important security issues can help the developers ensure the optimum security of mobile apps. Cross Techno Works adopts the best practices and techniques to offer optimum protection to the data of mobile apps. The website development company in Gujarat has highly qualified developers who can effectively deal with the security issues of mobile apps.